I have only recently started listening to Robin Ince as part of The Infinite Monkey Cage, and this book is exactly the style i would expect from how he comes across on the radio (or podcast). It reads like an extended comedy routine and the pages just flew by. The many quotes from other comedians helps illustrate the work he has put into this book, rather than being a standup routine purely out of his own mind he has obviously discussed the topic in great length with many other people and i look forward to reading more to hear both what they and he have to say on this subject.